Editor’s Note: The documentary career is as demanding and taxing as it is rewarding. On the one hand, there are the occasional honors, accolades, fellowships and grants, along with the impetus that your work can make a transformative difference in both moving the art form forward and making substantive social change. But the documentary profession […]
About the Project In 1984, Rona Affoumado answered a classified ad in the New York Times for a “Clinic Coordinator” and found herself at the epicenter of the AIDS crisis in New York City. She became the Executive Director of a free-standing clinic before the virus had a name. This film is about the untold history […]
Celebrated around the world on October 10, World Mental Health Day is an important occasion to not only encourage conversations around mental health, but also promote education, awareness and advocacy reducing the social stigma surrounding it. The documentary landscape at large, in particular, is no stranger to the intersection of one’s career with physical, emotional and financial […]
As a healthcare professional, you already understand the importance of communicating with patients and helping them understand the value of a proactive approach to their health. Unfortunately, it isn’t always easy to reach patients or potential clients unless they’re in your office and you have their undivided attention. Whether you’re a physician, nutritionist, physical therapist, […]
Medical professionals may think that social media is more for sharing what you cooked for breakfast than what health procedure you’re undertaking — and they’re right. But that doesn’t mean that social media isn’t a valuable marketing tool for doctors and healthcare providers. When done carefully, social media, including Facebook, Instagram, Twitter, YouTube, and LinkedIn, […]
Knowing how to launch and market a health supplement business involves balancing your creative energy and health industry knowledge to use a variety of marketing strategies. Whether you plan to create your own innovative brand in the health supplement market or join an existing health supplement manufacturer, promotion is key. Strategic online marketing and social […]
Mental health has increasingly become a significant part of the national conversation. More people are opening up about their struggles with mental illness and talking about the importance of looking out for themselves. There’s been a drastic increase in adverse mental health conditions like depression and anxiety during the pandemic. As the world starts to open back […]
It’s easy to imagine why you would want to start a health food store. The health and wellness foods industry is, itself, pretty healthy. According to Statista, “in 2016, the global health and wellness food market was valued at 707.12 billion U.S. dollars and is projected to increase to 811.82 billion U.S. dollars by 2021.” On […]
From delivering accurate information, to finding opportunities for connection on social media, your health and wellness blog can serve a variety of functions for readers. On your end, however, the ultimate goal is to secure new clients or patients. The health and wellness blog post ideas will attract attention from prospects on the search for insight […]
With a current valuation of $4.5 trillion, the global wellness economy is truly massive. While this means there is a healthy market for wellness products, it also means that effective health and wellness branding is an absolute must if you want to stand out from your peers. Creating a product or service that elevates your customer’s […]