Healthcare Email Marketing: Why It Works and How to Get Started

No matter what healthcare niche you’re in, email marketing for healthcare is about driving patient engagement.  Besides your healthcare website, email is the only other marketing asset you can own completely. The contacts on your list are yours. And more importantly, they are people who want to hear from you. When they signed up to receive email […]

Social Media In Healthcare: Marketing Tips From Pros

Medical professionals may think that social media is more for sharing what you cooked for breakfast than what health procedure you’re undertaking — and they’re right. But that doesn’t mean that social media isn’t a valuable marketing tool for doctors and healthcare providers. When done carefully, social media, including Facebook, Instagram, Twitter, YouTube, and LinkedIn, […]

A Guide To Advertising Mental Health Services

Mental health has increasingly become a significant part of the national conversation. More people are opening up about their struggles with mental illness and talking about the importance of looking out for themselves. There’s been a drastic increase in adverse mental health conditions like depression and anxiety during the pandemic. As the world starts to open back […]

Understanding the 7 Principles of Ethics in Nursing

As the most trusted professionals in the U.S. who regularly make critical decisions that can impact the life and death of their patients, nurses are in tremendous positions of power. But with this power, there are significant obligations and responsibilities. “Real-world health care practice is complicated, and nurses find themselves facing ethical dilemmas on a […]

25 Nursing Scholarships You Should Know About

Nursing remains an in-demand field, with hundreds of thousands of new nursing jobs expected to be added between 2022 and 2032, according to the U.S. Bureau of Labor Statistics. If you are passionate about helping people and interested in health care, nursing school could be for you. If you’re already working in nursing and want to […]

Is a Career as a Medical Records Specialist Right for Me?

If you’re a detail-oriented person who’s looking for an entry-level position in the health care industry, then a career as a medical records specialist may be for you. There were 194,300 medical records specialists employed in the U.S. in 2022, the Bureau of Labor Statistics (BLS) reports, and the number of jobs is growing. The BLS projects […]